4-2. ‘ARA’ business model

The Aurora Klay (ARA) project starts with providing real benefits to NFT holders and token holders based on a small business network.

NFT holders can receive discounts when visiting online/offline businesses that have partnered with Aurora Klay.

Through Aurora Klay's webpage, you can experience DApps unique to the Auroraklay ecosystem through NFT and ARA token staking services.

ARA Token was finally issued for 294,000,000 ARA, and through ecosystem activation without additional issuance, it has a buy-back & incineration model of a certain portion of profits, and aims to achieve a token circulation system by realizing consumption, distribution, and incineration.

The business model being prepared for the continuation of the Aurora Klay (ARA) ecosystem is as follows.

1) NFT/ARA Token Service

  • Staking/Mining: ARA token rewards (mining) are executed according to various ecosystem participations such as staking (NFT, ARA single), participation in Fair LP, and participation in official community chatting.

  • Buyback: Deflation can be expected as the amount of ARA token buyback & burn increases as the ecosystem is activated.

  • NFT Membership: Preferential treatment and discount coupons are applied with NFT holder authentication when using the Auroraklay ecosystem and companies that have signed business agreements with the ARA project.

  • Governance: Voting power (vARA) can be obtained by holding membership NFTs and participating in single staking of ARA tokens, and operating a decentralized autonomous voting system without any restrictions.

2) Aurora Klay App Service

The auroraklay project creates social/economic/cultural values by interacting in a space where blockchain, virtual and real are converged, We build a Unity-based metaverse, digital gallery, chat and shopping mall to conduct actual economic activities on the Internet, and gradually expand offline to complete a real economy type project.

  1. Blockchain content expansion (Aurory character IP-based business) Along with the rise in awareness of Aurory NFT, we plan to produce/sell various goods in parallel with the IP business.

  2. 2D & 3D Art Hall Existing famous domestic literary and Korean paintings can be purchased through the NFT exhibition at the 3D Art Hall and exchanged for real works. This contributes to the development of art culture and allows domestic and foreign users to easily access Korean painting.

  3. Blockchain Wallet Through separate App development, we aim to store and transmit klaytn and ARA tokens, and implement Auroraklay Membership NFT (#Aurory) authentication system.

3) Chat reward system

Everyday life is fun with the auroraklay project.

Chat with the community every day, every moment, and ARA tokens are accumulated as rewards.

The points collected through chatting are settled as ARA tokens and sent to the registered wallet.

4) Referral system

It starts with the purpose of activating the ecosystem by the user himself by implementing a systematic reward system.

When you participate in the first minting of Aurory NFT, an invitation code is created, and a certain amount of mileage is accumulated for the consumption of the shared friend.

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